Pricing

So affordable, you won't think twice

Start free. Pay only for the AI tools you run — per tool, per stage, or unlimited. No per-seat lock-in, cancel anytime.

Pay-per-tool

$9–29 /run

Run one heavy AI tool once — like a single FDD analysis. Free lightweight calculators, always.

Stage Pass

$29–49 /mo

Unlock every tool in one lifecycle stage — Explore, Operate, Buy & Sell, or Exit.

Franchisor / Consultant

$99–199 /mo

Team seats, white-label reports, and multi-client dashboards. ~30–50× cheaper than legacy franchise software.

Founding Lifetime

$290–490 once

Limited launch deal: annual credits, forever. For the first believers in the hub.

During beta, every tool runs free after you create an account. Paid plans activate at public launch.

Why the pricing is shaped this way

Franchise software is usually sold per seat on an annual contract, which suits vendors and suits large franchisors. It fits badly around the people who need these tools most: someone evaluating their first franchise needs a disclosure document read once, not a year of licences; a two-unit operator does not have a procurement process; a consultant needs a tool for the length of an engagement.

So the tools are priced by use rather than by headcount. Every calculator runs free in your browser with no account, because a break-even or an occupancy ratio should not sit behind a signup. The AI tools — the ones that read documents or generate analysis — are paid, and you can pay for a single tool, a pass covering a stage of the lifecycle, or all-access, whichever matches how much of the work you are doing.

There is no per-seat licence, which means one price covers your whole team rather than multiplying with it. That matters most for multi-unit operators and advisory firms, where per-seat pricing penalises exactly the growth the tools are meant to support.

Free means free, not trial. The calculators are open with no account and no expiry. They are genuinely useful on their own and are not a countdown to a paywall.

Pay for a stage, not a year. A category pass covers a stage of the lifecycle, which fits how the work actually arrives — diligence now, operations later, exit years after that.

One price, whole team. No per-seat charge, so adding a partner or a district manager does not change what you pay.